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May 2013 – Vol. 36 No. 5

CUES FYI
CUES FYI April 26, 2011: Inside Marketing: Leveraging Online Video

Inside Marketing: Leveraging Online Video
Make it your new marketing channel

Facility Solutions: The Neighborhood Branch
The real estate race is on

Insurance Matters: Bugaboos in Your CU’s Bond
Ask your agent these coverage questions

Next Generation Leaders: Kelsey Balcaitis
Profiles of up-and-coming credit union employees

Next Top Credit Union Exec is Back!
The search is on for the 2011 “Next Top Credit Union Exec.” Are you, or do you know, a young, emerging credit union leader? Credit union employees 35 and under apply by creating a 60-second video about themselves and a project they are working on, a project they are planning, or an idea they have for their credit union. Learn more at: www.NextTopCreditUnionExec.com.



April 2011 Credit Union Management coverCredit Union Management
Featured Article
Back to the Future
Offering business services requires a new look at security, often incorporating tried-and-true technology.


CUES, CUES Director and CUES Supplier members, as well as subscribers to Credit Union Management, can now access a complete digital version of the April issue at cumanagement.org. E-mail cues@cues.org for password help.





Put Your Leadership Skills to the Test
Practice your strategic decision-making skills—register for CUES School of Applied Strategic Management, July 25-28, in Seattle. This dynamic school uses a computer-based simulation, which allows you to run a financial institution in a safe environment and learn to deal with a series of unforeseen circumstances. Sign up now.





Member Benefit Section

Member Communication for Vendor Change: Gerd Henjes of Countryside Federal Credit Union has shared a postcard the CU sent to members about a core processing and bill-payment provider change in CUES Members Share. Log in at the top of cues.org, then click the link below and finally select “Marketing” in the “policy category” pull-down menu.

MyCUES: On this page on cues.org, CUES, CUES Director and CUES Supplier members can monitor industry news sources, communicate with peers and track their professional development.

Review all your member benefits here.



Blog: Look, Listen a Little Harder: An adventure in Hong Kong reminded Rik Kielbasa, VP/remote service for Truliant Federal Credit Union, Winston-Salem, N.C., of the need to really listen to members in order to better serve them.



Save Money on Your Next Board Election
Board elections are an essential part of successful credit union operations, yet conducting them can be a strain on your resources. Save time and money by letting CUES eVote™ seamlessly execute your next election. Learn more today.



Cool Web Site: Need a special character or symbol in your marketing brochure or staff memo? Can’t remember the Alt key codes to make it? Just got to CopyPasteCharacter.com and, well, copy and paste the item you need.

Member News:

Anniversary: Patelco Credit Union, Pleasanton, Calif., is celebrating its 75th anniversary with special discounts, products, and contests all year long. The CU has one CUES member.

Travis Credit Union, Vacaville, Calif., is celebrating 60 years of service. The CU has six CUES members.

Milestone: Michigan State University Federal Credit Union, East Lansing, Mich., reached and surpassed $2 billion in assets on Feb. 28. The CU has seven CUES members.

Promotion: Randy Bernstein, Ent’s executive vice president and COO, has been promoted to president of the CU in Colorado Springs, Colo.

Honored: Genisys Credit Union, Auburn Hills, Mich., was recently selected as one of Corp! Magazine’s 2011 “Best of Michigan Businesses.” Genisys CU was one of 66 top businesses honored for their hard work and commitment to excellence. The CU has one CUES member.

FORUM Credit Union, Indianapolis, was named a Top Place to Work and ranked in the top 25 for midsize companies, defined as 150 to 399 employees, by the Indianapolis Star. 105 central Indiana companies and their employees took part in a survey that included questions regarding management, benefits, ethics, training and work-life balance. The CU has five CUES members.

Robert Andrade, EVP/chief operating officer at Pawtucket Credit Union, Pawtucket, R.I., was named the annual Bell Award recipient by the Mental Health Association of Rhode Island for his support for mental health issues.

E&A Credit Union, Port Huron, Mich., has received the Blue Water Habitat for Humanity’s Golden Hammer award, which recognizes supporters and partners that go above and beyond the expected. In addition Janice Rose, CCE, president/CEO of the CU received the Rev. Mark P. Thomas Founders award, which recognizes individual volunteers.

Community Involvement: SAFE Credit Union, Sacramento, staff recently raised $23,000 for Sacramento PBS TV station KVIE — all in a single night of phone banking. Joined by SAFE CU President/CEO Henry Wirz, four members of the CU’s executive team rolled up their sleeves and pitched in to help with eight staffers from the CU’s call center. The phenomenal results from one night of work continued SAFE CU’s longtime commitment to KVIE. Wirz chairs KVIE’s board, and the credit union also underwrites the local documentary series ViewFinder. The CU has one CUES member.

San Diego County Credit Union has announced its title sponsorship support for the National Multiple Sclerosis Society’s San Diego County Credit Union Walk MS 2011, featuring two separate San Diego County fund-raising fun walk events. SDCCU® has supported this event for the past 13 years, and it has served as the title sponsor since 2002. The CU has two CUES members.

Read more—and submit your own--CUES member news here.

 


CUES Calendar
Webinar: Helping You Comply With Compliance
April 28
1:30-2:30 p.m. Central time


CEO Institute III: Strategic Leadership Development  
May 1-6
Charlottesville, Va.


CUES School of Risk Management
May 2-3
Hyatt Regency Cambridge, Overlooking Boston
Cambridge, Mass.


CUES School of Business Lending School I: Business Lending Fundamentals
May 2-6
Cambridge, Mass.
 

Directors Leadership Institute: Governance
June 5-8
Toronto


CUES Directors' Financial Literacy Course
June 26
Cancun, Mexico

CUES Annual Convention
June 26-29
Cancun, Mexico


CUES School of Applied Strategic Management™
July 25-28
Seattle

CUES School of Business Lending™

School II: Financial Analysis and Diagnostic Assessment
July 25-29
Seattle

Check out all the upcoming CUES and CUES Council events.