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May 2013 – Vol. 36 No. 5

Marketing
Zombies Attack Stagecoach …
February 2012 – Vol: 35 No. 2
by Karen Bankston

… and other ways to capture members’ attention and build loan business.

Zombies attack Wells Fargo stage coach
The convergence of Carolina Postal CU’s zombie-themed auto loan promotion with the arrival of Wells Fargo to North Carolina resulted in this fun photo opp.

No, the headline for this article isn’t a promo for the sequel to Cowboys and Aliens, with the undead standing in for creatures from another planet. But it is the inevitable result when a slow-moving, green-tinged mob, dramatizing a credit union auto loan promotion tha…

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