May 2013 – Vol. 36 No. 5

General Management (3)
- Riding the Waves
  CUs work hard to navigate the ebbs and flows of mortgage lending.
- Measurable Good
  2012 CUES Supplier of the Year MARQUIS helps CUs get great marketing results.
- A World Beyond Cash
  2012 CUES Supplier of the Year MasterCard sees endless electronic transaction opportunities.
Board (2)
- Trading Packets for iPads
  These credit unions are using Apple tablets to eliminate paper board books.
- Rules of the Roles
  To win the 'game' of high performance leadership, boards and CEOs must spell out expectations and c…
Human Resources (2)
- The Right Fit
  Are you trying to fit square pegs into round holes? Your CU's operations have changed. Have your hi…
- Working With Recruiters
  What you need to know before, during and after an executive search.
Operations (2)
- On the Move
  Mobile apps keep credit union services close to members—and members 'close' to your credit union.
- Best Practices in Call Routing
  CUs find ways to efficiently bring specialized expertise to members who need it.
Marketing (2)
- Brand in Focus
  Why you should audit your marketing.
- Segmented Marketing
  Can one piece be greater than the whole?
In Every Issue (2)
- Management Network May 2013
  Where Weird is Wonderful -- The Human Factor -- Top 10 Tips for Fighting Card Fraud -- Consumer-Fri…
- Call Center Saves Day
  I've been a satisfied Amazon customer for a long time. But, ironically, my opinion of the online re…

New this Week
- Inside Marketing: Content Marketing Rock Stars
  Companies that are doing content right and what credit unions can learn from them
PR Insight
- PR Insight: Measurable Benchmarks
  Enhance the value of your public relations program
On Compliance
- On Compliance: Patent Trolls
  Don't simply settle; analyze all your options first
Inside Marketing
- Inside Marketing: Content Marketing Rock Stars
  Companies that are doing content right and what credit unions can learn from them
CFO Focus
- CFO Focus: Credit Risk Monitoring Evolves
  Multi-dimensional analysis provides a window of understanding to improve performance—or limit los…
Loan Zone
- Loan Zone: Building Indirect Lending Partners
  A monitoring formula and regular communication help strengthen dealer relationships
Facility Solutions
- Facility Solutions: Gauge the Right Headquarters Size
  Staffing and growth projections will help drive credit union decisions
HR Answers
- HR Answers: Prepare for an Employee Benefit Plan Audit
  Tips to ease the process
NextGen Know-How
- NextGen Know-How: Combating Negativity and Gossip
  If your CU has these problems, you probably have a larger communication concern.
Tech Time
- Tech Time: Email Security's Trump Card
  Holding security-educated employees accountable can greatly boost your data protection efforts.
Good Governance
- Good Governance: Recruiting Younger Board Members
  Making a real commitment to this effort makes all the difference

Cover Story

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